A little behind the scenes for everyone. Who doesn’t love a road trip? Shot in the Carden Plain in Ontario, Canada with models Larisa Fraser & Richard Bell. Photography by Carmelo Donato, videography by Nicholas LaClair, styling by Corey Ng and hair and makeup by Cody Alain. Enjoy!
Check out our latest in store Fashion Show for our Shopping Event held at our Trinity Common location in Brampton, ON. Thanks to our Beautiful Employee’s for Struttin’ their stuff on the runway!
Time flies when you’re on trend! One minute you’re buying up an intense pair of leather knee high boots, and the next, it’s that wicked pair of neon flats that’s running through your mind (pardon the pun). That’s right, Spring collections are popping up in shops everywhere and we can’t be more excited to kick off our salt stained boots!
This week we shot our Spring/Summer 2012 looks for our April campaign. Our interns snapped some great behind-the-scenes pics to give you a little taste of what’s arriving in stores soon!
Loud exotic prints and vibrant colors stand out as the hottest trends of the Spring season. The D&G Summer 2012 collection was a major inspiration for the overall feel our Spring/Summer campaign.
Colour blocking, print on print and gypsy spirit, were just some of the trends spotted on set. We of course saw A LOT of the tangerine tango incorporated into many of the looks, whether it be as a killer wedge or sassy cropped top.
On set, we asked fashion stylist Corey Ng what he thinks are the key pieces this season. According to Corey, “gold, gold, and more gold” are definitely the must have accessories. Also, try incorporating accessories with natural woods and organic beading to help tie the look together, especially for those seeking a gypsy-chic look.
We decided to kick off this season with a burst of COLOUR! Much of the collection has started to trickle into stores, but we definitely CAN’T WAIT until the official launch of the new collection in April!
Filmed by Videographer Adam Beck
The 43rd Annual Scotia Bank Caribana Parade kicked off on Saturday July 30th. The event started at 10am with thousands of revellers parading in their mas’ costumes along the Lakeshore and millions of spectators enjoying the festivities that continued until later in the evening.
Caribana can be traced back to the carnivals that take place in most of our native West Indian countries from which many Toronto’s diverse ethnic groups descend, so it’s no surprise more than a million people from across the globe make it their duty to come out each year and join along with the fun. The atmosphere itself was beautiful, the costumes, the Music, Floats, Fashion and the cultural interaction. The music is nonstop fast paced and serenity is in the air. This was my first time back at Caribana in a few years, and there were many changes that I had seen, but did not see for myself, but alas, the reputation lived up to its name. Millions of people packed Lakeshore and were eating, drinking, smoking, dancing, and overall just enjoying themselves.
The majority of the music played was Soca, the music that pays homage to the traditional ‘Carnival,’ but there were also Reggae & hip-hop floats, a testament of Caribana’s global reach. The soca music stretched from Bajan to Trinidadian & Guyanese. The costumes worn by the mas players were colorful, elaborate. They truly brought out the meaning of the word “fete” or “party.” In the blazing hot sun, it didn’t matter how much glitter, eye shadow, feathers, or armor (for one mas band) that covered the people, they thoroughly enjoyed themselves dancing with the tourists and visitors of Toronto, while they still managed to hold a smile and kept jumping and waving.
I think the Fashion at the parade this year mainly focused on the “Comfort.” Females were decked out in Denim Shorts, Crop Tops, Slipper/Flats, with the majority of them with their hair pulled back, to protect themselves in the hot weather. Caribana always seems to get bigger and better with each year that passes. The countdown to 2012 has already started, so who knows what’s to happen next year, but for now, we reminisce on the recent gathering, we wait, we prepare.
Check out an excerpt from Adam Beck’s screenplay from our September 2011 Video!
We push in slowly as the girls walk into a dressing room, one blonde the other brunette. Both are slim, but not frail. They look great in classic rock star type clothing, and wear it like they are the only ones you could picture pulling it off. They look at themselves in the mirror. Our camera moves slowly over them, literally drinking in their beauty. We see their legs, arms and glimpses of her eyes and lips while they do makeup and change their clothes
Our camera tilts up as the girls walk up a stair case holding hands.
We push in slowly as the girls sit relaxing in a lounge. They are surrounded by drinks and snacks. We are intimate with them, their faces are expressionless, we linger on them a moment then…
Our camera tilts up as the girls walk down a stair case holding hands.
Or camera lingers on the two girls as they sit at a bar eating oysters their faces still remain expressionless…
We see the girls exit the venue from behind with road cases in the background.
We push in slowly as the girls enter the car.
A quick montage of the girls driving in the car, streetlights etc…
We are intimate with the girls as they ride in the back of the car.
A quick montage of car driving away, streetlight out of focus etc…
Visit Plutino Group to check out more of Adam’s videos!